The Samurai Knew a Few Things About the Power of Leadership.

The new, inspirational book for coaches by Alison Arnold, PhD

Peak performance coach, author, and speaker, Dr. Alison Arnold, gives you a step-by-step practice to develop the leader within you. The Samurai were 12th century noble members of the military class – the Japanese warriors. The word Samurai comes from the Japanese verb saburau, meaning to serve or attend. A Samurai is both a warrior and a servant.

How it Works

This transformational 28-day practice for coaches melds warrior characteristics (loyalty, respect, ethical behavior, and discipline) with servant characteristics (selflessness, nurturing, empowering) of the amazing Samurai. The integration of these forces leads to ultimate excellence in coaching leadership.  

Each day focuses on a different virtue in the leadership warrior’s life and applies it pragmatically to the athletic coaching profession. Simple exercises make integrating it into your day, simple.  

Accountability is more important than ever. This inspiring book is your guide.  

“Dr. Alison Arnold and HeadGames have been working with my elite athletes for over 15 years and has based her teachings on the truths that she shares in her workbooks and WebCamp. She and her lessons have been like an assistant coach, encouraging us daily to maximize our unique abilities and to shine bright in our sport. Her work will help you become all that you were created to be. Many thanks for assisting so many gymnasts to find their dreams and go after them.” –Mary Lee Tracy 

“Since some of my athletes had been going individually to Dr. Ali for some time and coming back to practices displaying the benefits of their collaboration, my gym decided to partake in team Skype sessions with Dr. Ali. Our weekly meetings became some of the most productive times out of all the rotations! As we progressed through the weekly mental workouts, there was an increased sense of attention and emotional regulation, and a more supportive, goal-oriented environment. Thank you HeadGames, for all your help!” – Gym owner

“My gym started working with Doc Ali and HeadGames around four years ago. At that time we had several fears and were not competing the way I knew we could. Through Skype sessions, we were able to give the girls what they needed to not only work through their fears, but even go further! We also took first in state as icing on the cake! Love the Skype sessions!” – April, coach

“I absolutely cannot say enough good things about Doc Ali, her team, her Skype sessions, WebCamp, and her book, Scream and Run Naked. As a former gymnast, I relied on her invaluable techniques in numerous instances, such as trying to find my love of gymnastics again, to recovering from multiple injuries and surgeries, and dealing with coach conflict that greatly affected me mentally in the gym. Today, I am lucky enough to be interning with her and couldn’t be more fortunate to have a true inspiration as a mentor. Her book and grace still push me to be my best, even in life after sports.” – Emily Murphy

About the Author

Dr. Alison Arnold, PhD

Dr. Alison Arnold (Doc Ali) has worked with Olympic medalists, NCAA champions, and thousands of athletes in all sports, chasing their dream. She has inspired companies like Boeing, American Express, and VH1 to reach the pinnacle of success. After receiving her PhD in Psychology, she spent 12 weeks studying the mind with the masters in Nepal, four weeks in a Thai forest monastery, three weeks in the Amazon jungle in Peru, and two weeks in silence integrating it all. A former gymnast herself, she is relentless about helping people reach their potential. She has been a mental toughness coach for USA Gymnastics since 1997. Doc Ali is consistently invited as a contributor to regional and national USA Gymnastics congresses, and to athletic industry publications and websites around the world.


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Become the coach you are meant to be, the warrior way.